WE ARE WINNEBAGO INDUSTRIES

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At Winnebago Industries, we believe that time spent outdoors is time well-spent. Winnebago Industries is a leading North American manufacturer of premium outdoor recreation products under the Grand Design, Newmar, Winnebago, Barletta and Chris-Craft brands.

We are a family of brands, each unique in its own rich legacy, but united in the pursuit to Be Great, Outdoors. The company builds high-quality motorhomes, travel trailers, fifth-wheel products, outboard and sterndrive powerboats, pontoons and commercial community outreach vehicles.

Committed to advancing sustainable innovation and leveraging vertical integration in key component areas, Winnebago Industries has multiple facilities in Iowa, Indiana, Minnesota and Florida. The Company’s common stock is listed on the New York Stock Exchange and traded under the symbol WGO. Winnebago Industries was incorporated under the laws of the state of Iowa on February 12, 1958, and adopted its present name on February 28, 1961.

About Us

Winnebago Industries Locations
Our Team
Winnebago Industries Facts and Figures

What Unites Us

We know the great outdoors is a place to find health and happiness and to create cherished memories with family and friends. We want to see our customers connect more closely to the promise of the outdoors and to each other. It’s all part of a calling we embrace to Be Great, Outdoors. It is through this calling that we find our purpose.

Our Purpose

Elevating every moment outdoors. 

Our Guiding Principles

Our Guiding Principles ensure we lean forward and create lifelong advocates across our family of premium brands.

Relentless Excellence

Our unyielding pursuit of greatness and unwavering commitment to quality drive everything we do.

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Unparalleled Collaboration

Our empowered employees and unique team culture create superior value and accelerate growth.

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Purposeful Innovation

Our consumer-centric design and thoughtful technology delight customers as they travel, live, work and play.

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Exceptional Experience

Our care for our customers and the outdoors enables the most seamless, joyful experiences.

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Our Values

Our Values represent our deepest beliefs and direct our actions at work every day.

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Do the right thing

  • Operate with integrity and trust
  • Live the Code of Conduct
  • Take ownership & be accountable
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Put People First

  • Focus on safety — always
  • Be inclusive with respect for all
  • Support our communities & our environment
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Be the Best

  • Deliver winning results
  • Focus on our customers and stakeholders
  • Continuously innovate & improve

Winnebago Industries Foundation

The Winnebago Industries Foundation was created to facilitate the company's charitable giving. Winnebago Industries does not participate with financial support to political candidates or campaigns.

Winnebago Industries Through the Years

Winnebago Industries has a rich heritage of creating new and innovative solutions that connects people to the outdoors — and each other.

1958:

Just a few short weeks after launching—with only 17 employees—we rolled out the groundbreaking 15-foot Aljo trailer, retailing at $895.

1960:

Modernistic Industries officially changed its name to Winnebago Industries, after the river that flows through Forest City, Iowa, where our company was born.

1967:

The first-ever Winnebago motorhome model, the F17, debuted. The new assembly line-based production meant motorhomes could reach the marketplace at roughly half the price.

1970:

Winnebago Industries went public as WGO on the New York Stock Exchange. Within a year, WGO became the top performer, with a return of 470%.

1975:

Inspired by our culture of adventure, we expanded into new product and business ventures, including Super Trams, buses, farm wagons, helicopters and introduced the all-new Itasca motorhome line.

1980:

Focusing on fuel efficiency and streamlined styling, we introduced an array of iconic new models.

1986:

We celebrated our 30th anniversary, our 200,000th unit, and an appearance on the Fortune 500--10th in innovation.

1991:

The Rialta and Vectra made their debuts.

1998:

Winnebago Industries hit a trifecta of milestones: Our 40th anniversary, our 300,000th unit, and record revenue.

2001:

Winnebago Industries topped both the Class C and Class A sales charts for the first time in 20 years.

2004:

We hit annual sales of $1.1 billion for the first time in our history, and were named “most-admired RV manufacturer” in an RV Business poll.

2016:

WGO purchased Grand Design RV for $500 million, reaching more customers in the towable market.

2018:

In a bold step—or dive—into the marine industry, WGO acquired premium boat-builder, Chris-Craft.

2019:

Another exciting acquisition expanded our customer base as motorhome manufacturer of luxury RVs Newmar Corporation, joined our family of brands.

2021:

We make a bigger splash on the water. WGO acquired Barletta, the fastest growing boat company in the fastest growing recreational boating segment.

2023:

As we look to sustainability and electrification, WGO acquired the premier lithium-ion battery solutions provider, Lithionics Battery.